Assistance For Years To Come

Supporting Your Store’s Operations. The Petland corporate staff has one focus: your success. From the president to the receptionist, everyone’s job is rooted in the support of the strategic partners. Petland corporate officers review the financial statements of all Petland stores. Annually, a complete written review is generated, giving you specific suggestions and strategies for improvement.

Petland Business Improvement Consultants are assigned to our strategic partners. These experienced corporate field managers visit your store to conduct on-site training sessions, merchandising evaluations, and comprehensive store reviews to help you improve customer service, animal care programs, store presentation, and marketing programs.

Marketing Your Petland Store. It takes more than word-of-mouth to build sales. It takes a solid, creative marketing approach that’s right on target. That’s why Petland offers you a quarterly Merchandising and Marketing Planner to guide you in the all-important task of marketing your business to your community.

This quarterly planner provides strategic advice, digitally-prepared advertisements, in-store promotional materials, and listings of discounted merchandise available from the Distribution Network. This network discounts merchandise that is promoted in advertisements which allow franchisees to stimulate traffic with call-to-action advertising, without reducing profit on products sold.

Petland offers vibrant, colorful graphic design on our point-of-purchase signs, posters and advertisements and a secure "franchisee only" website loaded with information available anytime day or night. ClubPet^TM is another vital advantage in your marketing plan and is a Petland exclusive. A club for hobbyists, ClubPet offers members specials on supplies, and members-only coupons mailed directly to customers' homes.