Petland's unique approach to specialty pet retail and the ability to separate and differentiate our stores from the big box pet stores and the smaller stores that focus on pet foods and basic supplies is achieved through the talent of the Petland franchisee and the talent of the Pet Counselors they employ. You don't have to be a pet expert to purchase a Petland franchise. Petland prides itself on the best training programs in the industry for you and your staff. If you love animals, have a desire to succeed and are committed to building a team of Pet Counselors and Animal Care Technicians to help you carry out your business plan, you will be a successful franchise owner.
Petland provides you with 6 weeks of training before and surrounding the opening of your Petland store; three weeks at our corporate headquarters and three weeks at your new store. You'll learn the business of operating a Petland store including financial management, supervision of personnel, animal care techniques, inventory management, merchandising, community relations, and marketing programs. Petland will also provide you with comprehensive operations manuals and videos for reference and to assist you in the ongoing training of your personnel. Throughout the year, Petland also offers training programs for you and your key managers, as well as regional training opportunities.
Petland offers a comprehensive management training program to prepare each new franchisee to execute the Petland Operating System. From recruiting and training skills, to planning and organizing, to buying and merchandising, to financial statement analysis, the training focuses on preparing each new franchisee to succeed. This one-week classroom training program is strategic in nature and teaches the mind set necessary to guide a Petland store to its full market potential. This program teaches "why" we do what we do.
Petland's hands on training program provides one week of tactical training in a high volume Petland training store and covers opening procedures, closing procedures, pet care, merchandising, buying, scheduling, and leading a real team of Pet Counselors and animal care associates. This program teaches the "how" we do what we do.
Inventory Control Management
This specialized class teaches franchisees and their associates the systems necessary to monitor inventory, improve margins and the methods for effective and efficient buying practices.
Sales Manager Training
This specialized class teaches franchisees and their associates the best systems for effective recruiting and Pet Counselor development.
Pet Counselor 101
This class is offered in the Petland Business Improvement Center and regionally directly to Petland Pet Counselors.